Handwritten Notes for Client Relationship Management | 2026 Guide
By the Letter Friend Copywriting Team | Updated for 2026 Retention Strategies Making the sale feels great. But in the 2026 subscription-driven economy, the initial...
January 14, 2026 • Strategy
Handwritten Personal Outreach: The Secret to Winning Sales Prospecting
By the Letter Friend Copywriting Team | Updated January 2026 Is your sales team still banging their heads against the wall of cold calling? In...
December 23, 2025 • Strategy
11 Unique Direct Mail Pieces & Dimensional Mailer Ideas (2026)
By the Letter Friend Copywriting Team | Updated January 2026 📅 Strategy Update for 2026: In an era of AI-spam, these unique direct mail pieces...
May 30, 2016 • Strategy
Focus on Prospecting: Keep your colleagues close and your competitors closer
Sales is a full-contact sport. It’s not about what you know, it’s about who you know. Sound familiar? These clichés have so permeated society, they’re...
May 23, 2016 • Strategy
17 Tips For Successful Prospecting
Any good salesperson is going to have a degree of success in making sales once they have an appointment set up with a potential client....
May 16, 2016 • Strategy
Focus on Sales: Four Steps to Making a Lasting Impression
Everyone knows that you only have one chance to make a great first impression. When you’re a salesperson, that great impression could be the difference...
May 9, 2016 • Strategy
Focus on Sales: If You Grow it, They Will Come – 3 Ways to Bring Clients to You
Welcome to Focus on Sales part 4, where we’re looking at the next foolproof tip to be a great salesperson: Tip 38 Get clients to...
May 2, 2016 • Strategy
Focus on Sales: The 3 People (Besides Your Client) You Absolutely Must Build Relationships With
In part 3 of Focus on Sales, we’re going to look at another one of our foolproof tips to be a great salesperson: Tip 24...
April 25, 2016 • Strategy
Focus on Sales: 3 Proven Ways to Uncover Your Client’s Pain Points
Welcome back to Focus on Sales. In our ongoing quest to help you become the best salesperson possible, we’re going to zoom in on tip...
April 18, 2016 • Strategy
Focus on Sales: 4 Resources You Can Use to Win at Sales
Recently, we spoke about 45 ways you can become a better salesperson. For the next few weeks, I’d like to focus on a few of...