Why you should send handwritten mail after a sale
Although making a sale is an essential step in growing a business, return clients are just as important.
Handwritten mail is a great way to insure that customers remain happy and return to purchase from you in the future.
Here are four examples of how you can thank your clients after a sale by utilizing handwritten mail.
Send a Handwritten Thank You Note
This simple way of saying thank you is one of the best ways to utilize handwritten mail. Individuals like to feel appreciated, especially when they are showing your company support. With this in mind, send a handwritten note to clients after a sale showing your gratitude and appreciation for their business. Your note will be remembered long after you’ve sent it, encouraging your client to pick your products or services over your competitors should they need it in the future.
Offer an Incentive for a Future Purchase
Many companies offer incentives after customer purchases. Doing this shows your customer that you offer some form of reward when they buy from you, making them more likely to remain loyal to your company and your products. You can send the incentive with your handwritten note as an added bonus after the sale. Be sure to handwrite your customer’s name on the incentive so that they know that it is exclusive to them.
Send a Handwritten Invite for an Upcoming Event
If you have another sales event scheduled on your marketing calendar, consider sending a handwritten invite to your clients. So that this form of handwritten mail is personable, consider sending a handwritten letter with your invite. Be sure to address your recipient by their name and to include all important information regarding your event including date, time and any incentives. Your client will appreciate the gesture and will be more likely to attend or participate as they will take notice of the time taken to handwrite the invite. Additionally, you should mail your handwritten invite in a handwritten envelope so that it stands out in a pile of mail.
Send a Handwritten Letter Requesting a Testimonial
Testimonials are as important to a brand as it is to the customers who offer them. You can request a testimonial via a handwritten letter sent to a customer after a sale. With this type of handwritten mail, your customer will feel like you care about their experience with your product or service. They will also feel like their opinion is valued. If you would prefer that customers post their testimonials to your website themselves, be sure to include a website link in your letter via a yellow sticky note.
Do you need assistance with sending handwritten mail to customers after a sale?
Letter Friend is the handwritten mail service you can depend on and trust to complete your request. Our staff of writers will get right to work creating handwritten mail that will make your customers feel appreciated and valued.
To get started, fill out our Custom Quote and we will reach out to you and begin working with you today.